CLEVELAND — Editor’s note: the video in the player above is from Jan. 3, 2021.
Over the course of his NFL career, Jarvis Landry has never been shy to make a statement with his footwear.
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But now the Cleveland Browns wide receiver is taking his on — and off — field shoe game to another level.
Taking to Twitter on Thursday afternoon, Landry shared a video revealing that he is the newest member of Michael Jordan’s “Jordan Brand.” A subsidiary of Nike — with whom Landry had a previous endorsement deal with — Jordan Brand has been increasing its presence on the football field in recent years via endorsement Stitched Cleveland Browns Jerseys deals with college programs and various NFL players.
JUICE X JORDAN ANNOUNCEMENT
The Love For The Game. The Passion. The Will And The Want To Make People Around You Better.. Somebody That Just Want More, JUST LIKE MIKE #SeeYouOnTheOtherEnd @jumpman23 @sdlncreative @cdiazmiami @klutchsports @lrlove pic.twitter.com/sgHbOfXROV
— Jarvis Juice Landry (@God_Son80) March 18, 2021
Landry’s video announcement features a narration from Jordan himself over the 5-time Pro Bowl wide receiver’s highlights and clips of him working out. It then shows a Jordan Brand-outfitted Landry golfing, spliced with clips of the six-time NBA champion out on the links.
It ends with a custom version of Jordan’s signature “Jumpman” logo. Landry’s new deal will likely see him wear cleated versions of some of Jordan’s signature basketball shoes, including the popular Air Jordan 1 and Air Jordan 11 models.
Other NFL players currently endorsing the Jordan Brand include New Orleans Saints wide receiver Michael Thomas, Green Bay Packers wide receiver Davante Adams, Pittsburgh Steelers cornerback Joe Haden, Seattle Seahawks linebacker Bobby Wagner, New England Patriots cornerback Stephon Gilmore and San Francisco 49ers quarterback Jimmy Garoppolo.
Appearing in 15 games last season, the 28-year-old Landry totaled 72 receptions for 840 yards and three touchdowns.